MAE ANDERSON
This undated image provided by President Donald Trump’s campaign shows a scene from the Trump's 2020 Super Bowl NFL football spot. This year for the first time, national politics will invade the game as presidential candidate Michael Bloomberg and President Trump have shelled out millions to broadcast campaign ads during advertising’s biggest night, when nearly 100 million viewers are expected to tune into Fox. (Donald J. Trump for President, Inc. via AP)
Super Bowl ads serve up politics - and an escape from it

By Mae Anderson Jan. 31, 2020 10:58 AM EST
NEW YORK (AP) — Americans weary of a seemingly endless barrage of political

This undated image provided by PepsiCo shows Missy Elliott, right, and H.E.R. in a scene from the company's 2020 Super Bowl NFL football spot. Pepsi tries to reignite the Cola Wars with Missy Elliott and H.E.R. performing an updated version of “Paint it Black” that starts with a red cola can that looks like a Coke changing into a black can of Pepsi Zero Sugar to the lyrics of “I see a red door and I want it painted black.” (PepsiCo via AP)
10 ads to watch for on Super Bowl Sunday

By Mae Anderson Jan. 31, 2020 10:33 AM EST
NEW YORK (AP) — This year’s Super Bowl won't be a politics-free zone, as both

This undated image provided by Anheuser-Busch shows a scene from the company's Bud Light 2019 Super Bowl NFL football spot. (Anheuser-Busch via AP)
Super Bowl ad winners: Bud Light, Amazon

By Mae Anderson Feb. 04, 2019 09:30 AM EST
NEW YORK (AP) — This year some of the Super Bowl ads that grabbed the greatest buzz

This undated image made from a video provided by Amazon shows a scene from the company's 2019 Super Bowl NFL football spot featuring Mark Kelly. Amazon pokes fun at itself as celebrities from Harrison Ford to astronaut twins Mark and Scott Kelly test products that didn't quite work out, including an electric toothbrush and a dog collar with Amazon's Alexa digital assistant. (Amazon via AP)
Game break: 10 Super Bowl ads to watch Sunday

By Mae Anderson Feb. 01, 2019 02:02 PM EST
NEW YORK (AP) — This year's Super Bowl ads are designed to entertain and go down easy

FILE - This undated file photo provided by Ram Truck Brand shows a scene from the company's Super Bowl spot. Last year, a Ram truck ad showed people doing service-oriented tasks set against audio of King’s speech, which urges people to be “great” by serving the greater good. The ad was supposed to highlight the volunteer program Ram Nation. The ad was criticized by people who objected to the use of King's speech to sell trucks. (Ram Truck Brand via AP, File)
When marketing flops: 5 Super Bowl ads that backfired

By Mae Anderson Jan. 31, 2019 11:09 AM EST
NEW YORK (AP) — Advertisers that spend millions of dollars on the Super Bowl are

This undated image provided by Devour shows a scene from Kraft Heinz' frozen-food brand Devour's Super Bowl debut. Devour is trying to make waves during its Super Bowl debut with an ad taking a humorous jab at one man's "frozen food porn addiction." (Devour via AP)
Staying inbounds: the risk of innuendo in Super Bowl ads

By Mae Anderson Jan. 23, 2019 01:35 PM EST
NEW YORK (AP) — Sex sells ... frozen food dishes? Kraft Heinz' frozen